From Experian's Laura DeSoto: Include the NPS for each of your customers in their records, so your entire organization can see how well they are being served (or how well they feel they are being served.
Conference Bloggers
- Deborah Eastman, Managing Principal, Windward Solutions
- Andy Sernovitz, CEO, Word of Mouth Marketing Association
- John I. Williams, Jr., Director, The NPS Loyalty Forum, Bain
« John Williams: Are You “Experian-ced?” | Main | Andy Sernovitz: Big Idea #2 »
The comments to this entry are closed.
Categories
- Aggreko
- Andy Sernovitz
- Archstone-Smith
- B2B
- B2C
- Bain & Company
- Best Practices
- Charles Schwab
- Das Narayandas
- Deb Eastman
- Experian
- Filene Research Institute
- FileNet
- Financial Services
- Fred Reichheld
- General Electric (GE)
- Institute for the Study of Business Markets
- Intuit
- John Williams
- Mellon Investor Services
- Satmetrix
- T-Mobile
Comments